25. July 2022

Lisa Stuhler becomes Chief Strategy Officer of AVANTGARDE Group

  • AVANTGARDE Group appoints Lisa Stuhler (30) as Chief Strategy Officer
  • In her new role as CSO, Lisa Stuhler is responsible for corporate development and implementation of corporate strategy
  • The newly created position is a further step in the transformation from an owner-managed company to a management-led company

Munich, July 25, 2022 – As Chief Strategy Officer, Lisa Stuhler (30) has been responsible for the corporate development and implementation of the strategy of the Avantgarde Group since the beginning of July, thus strengthening the management team.
In the course of her new task, she focuses on the areas of Value Creation & M&A. Lisa Stuhler has been working for Avantgarde for the past year, including projects such as Avantgarde’s investment in Studio of Wonders and the expansion of The Latest into additional markets.

After completing her MBA at the Technical University of Munich, Lisa Stuhler distinguished herself at companies such as accenture and Finleap as a strategist with a keen sense for trends and new perspectives in the market. In the coming months, she will also specifically drive the M&A activities of the Avantgarde Group and thus generate further growth. The further professionalization of the structures of the management-led agency group will also fall within her remit with immediate effect.

Lisa Stuhler is looking forward to tackling new challenges together with the management team: “Over the course of the past year, we have already launched a whole series of promising strategic initiatives with the aim of successfully positioning ourselves as an experience agency in the market. I’m looking forward to my new role within the Avantgarde Group to not only have our growth strategy written on paper, but to concretely turn it into reality.”

Dr. Marc Schumacher, Co-CEO of Avantgarde is also looking forward to the collaboration: “I am delighted that Lisa is now taking the next entrepreneurial step with us. With her power and ideas, she is a great asset to the management team and I am very much looking forward to tackling the next stage of the agency group’s growth together with her.”


Dr. Lesley Anne Bleakney has been appointed managing director of the AVANTGARDE Group